GuineaConnect Logo

GuineaConnect Brand Guide

Complete branding assets and guidelines for creating promotional materials

Official Brand Assets
Updated 2026

Brand Colors

Forest Green

Main brand color - Use for primary buttons, headers, and key elements

#036A4E

rgb(3, 106, 78)

Golden Yellow

Accent color - Use for highlights, badges, and call-to-action elements

#E3A008

rgb(227, 160, 8)

Guinean Red

Heritage color - Use sparingly for important alerts and featured items

#CE1126

rgb(206, 17, 38)

Deep Navy

Primary text color - Use for headings and body text

#0F172A

rgb(15, 23, 42)

Cloud Gray

Background color - Use for page backgrounds and subtle sections

#F4F4F5

rgb(244, 244, 245)

Success Green

Success states - Use for confirmations and positive feedback

#047857

rgb(4, 120, 87)

💡 Pro Tip: For gradients, combine Forest Green (#036A4E) with Golden Yellow (#E3A008) for a vibrant, eye-catching effect. Use the Guinean Red sparingly as a highlight color.

Typography

Poppins

Headlines, titles, buttons, and important text

400 (Regular)
500 (Medium)
600 (Semi-Bold)
700 (Bold)
800 (Extra Bold)

Google Fonts Import:

https://fonts.googleapis.com/css2?family=Poppins:wght@400;500;600;700;800&display=swap

The quick brown fox jumps over the lazy dog

Connecting the Guinean Diaspora - Building Bridges, Creating Opportunities

Inter

Body text, descriptions, and supporting content

300 (Light)
400 (Regular)
500 (Medium)
600 (Semi-Bold)
700 (Bold)

Google Fonts Import:

https://fonts.googleapis.com/css2?family=Inter:wght@300;400;500;600;700&display=swap

The quick brown fox jumps over the lazy dog

Connecting the Guinean Diaspora - Building Bridges, Creating Opportunities

Logo Assets

Primary Logo (Color)

Primary Logo (Color)

Use on white or light backgrounds

Secondary Logo Variant

Secondary Logo Variant

Alternative version for different contexts

Design Guidelines

Logo Usage

  • • Maintain clear space around the logo equal to the height of the flag icon
  • • Never stretch, rotate, or distort the logo
  • • Minimum size: 120px width for digital, 1 inch for print
  • • Always use the full logo with text, not icon alone

Color Combinations

  • • Primary: Forest Green backgrounds with white text
  • • Accent: Golden Yellow for buttons and highlights on white
  • • Avoid: Never use red backgrounds with green text
  • • Gradients: Combine green to yellow for hero sections

Typography Hierarchy

  • • Headings: Poppins Bold (700) or Extra Bold (800)
  • • Subheadings: Poppins Semi-Bold (600)
  • • Body Text: Inter Regular (400) or Medium (500)
  • • Buttons: Poppins Bold (700)

Quick Reference

Primary Colors

#036A4E + #E3A008

Main Font

Poppins (Headings)

Inter (Body)

Contact

info@guineaconnect.org

Questions about brand usage? Contact our team at info@guineaconnect.org

© 2026 GuineaConnect. All brand assets and guidelines are proprietary.